World Chocolate Day, a day without guilt…

World Chocolate Day, a day without guilt…

Jul 07, 2021Donatella Mulvoni
Nine out of ten people love chocolate. This day remembers the introduction of chocolate to Europe in 1550.

Why we need a day to celebrate chocolate

Some people may ask why the world needs to have a day to celebrate chocolate. It’s a good question because to understand the critical role it played in our life we should stop for a second and think about it. Chocolate, as we know, comes from the seed of the Theobroma cacao tree. Pretty much it always exists in our life; it has been cultivated for almost three millennia. It is way more than the bar we can buy at the store. During the years, it played different roles. For example, did you know that Ancient Mayans used cocoa beans to pay like we use dollars? The Smithsonian magazine reminds us that “chocolate has been used in medicine since at least the 1500s, and probably much earlier. According to the Florentine Codex, the Aztecs brewed a drink from cacao and silk cotton tree bark (Castilla elastica) to treat infections. Children suffering from diarrhea received a drink made from the grounds of five cacao beans mixed with unidentified plant roots”.

Chocolate to study, be happy, and even pay...

Today, if we talk about dark chocolate, we know that eating in a small quantity helps boost our mood because it works for the production of endorphins; but also helps to protect our brain and improve our memory because it contains caffeine. July 7 is not the only day dedicated to chocolate, but it’s international; everyone worldwide comes together to celebrate chocolate. We are not sure about the origin of this day, who created it, but it seems that it was designed to remember the introduction of chocolate to Europe in 1550. We have several types of chocolate. The most common are dark chocolate, milk chocolate, and white chocolate. Some statistics say that nine out of ten love chocolate. And that fifty percent of the population eat chocolate every day (many of us in the Magnifico team are part of this 50%!)

Choose the best quality of chocolate to celebrate

There are many ways to celebrate World Chocolate Day. You choose the chocolate you want: It can be a bar, or a dessert made with chocolate, or a drink or an ice cream. We have so many options. But if you have time today, spend a minute reading about the chocolate you want to eat; to better understand the ingredients and how it can be good for you. 

The best Italian chocolate: Venchi

From our side, we recommend you to go to checking out our sweet section. We are testimonial for Venchi, one of the Italian most important producers of chocolate, founded in Turin, which is the capital of gianduiotto. Today, its qualities are well known in over 70 countries. You can buy its chocolates in capitals like London, Hong Kong, Dubai, New York. We counted 115 shops worldwide! Talking about numbers, Venchi has more than 350 chocolate recipes and 90 gelato flavors. The company loves to say that their creations have “the intention to live a long, happy life that, if nothing else, is a little bit sweeter.”

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